2021-12-01 Study on the color of Chinese children’s clothing

Color learning is conducive to children's physical and mental development, the construction of their perception and memory, and the accumulation of aesthetic experience. It plays an important role in the transmission of visual information. To add value and convey brand culture, we must pay attention to color planning.

 

Recently, the color Research Institute of the art and science research center of Tsinghua University, in conjunction with Youlan children's clothing, launched the research on the color of children's clothing in China and carried out the research topic of "discovering the story behind the color", with the aim of providing an academic basis for the color strategy of children's clothing and the color harmony principle.